Sun Surayuday Foundation, Micro Finance Company to financial services is a key element in the process of socio economic empowerment of the financially under served sections of the society. Sun Surayuday Foundation aims to provide access to those entrepreneurs who have the requisite skill and courage and conviction but lack capital. Sun Surayuday Foundation aims to support them by offering financial services and also non financial services and be their trusted partner in their growth and prosperity. We plan to offer micro finance loans and gradually graduate them to become micro entrepreneurs and participate in the financial inclusion process.
Ladies Group Loans are offered to a group of women with the age group between 21-62 years who has an income generating activity. The primary objective of this loan is to develop the income generating activities/business conducted by them and to repay the EMI dues from the income generated from the mentioned business/activity.
Process
Robust operations are critical to the success of any microfinance institutions. With a sharp focus on field operations, efficiency and compliance, we take great care in ensuring the integrity of our processes, be they financial transactions or customer interactions or grievance redressal or human resource functions in the company.
Our field process starts with a diligent regional survey to understand the local economic and political environment. Our Field Executives cover multiple villages within a region to record their findings on various fronts such as per capita income, local infrastructure, basic services, competitive landscape, etc. This data is then comprehensively assessed to identify the hyper-local need and ease of operation, thereby, determining the villages most appropriate for starting operations.
The selected villages are then visited by our team to hold initial promotional events (also called Projection Meeting). At this event, we bring together local people to provide an overview of our organization and our products and services. The event generally ends with an interactive Q&A session where we take questions from members of the village.
We ensure no question goes unanswered and that all doubts of any kind are addressed on the spot and in the presence of the entire village.
The projection meeting sets in motion the group formation exercise which is closely reviewed by our Field Executives to ensure formations that encourage social inclusion and mutual trust. Groups at one location become part of a centre where all meetings are henceforth held as per their convenience.
The dedicated Field Credit Team conducts House Visit and Due Diligence of every member to understand their credit worthiness. The data collected from the field is send to Head Office for further analysis.
These groups, then, undergo comprehensive and mandatory training wherein they are provided detailed training about the Sun Surayuday Foundation, Micro Finance systems and processes. Aside from describing our products and policies, we put in great effort to also teach our members to write their names and, more importantly, also ensure to create an environment that engenders mutual trust.
The training sessions end with a very critical test to ensure our guests understand and fulfill the criteria to become members. Some key activities during this test include mutual confirmation among guests that they fulfill the criteria of being economically needy, their knowledge and trust on each other and agreement to adhere to our policies and procedures.